You know your production numbers.
Do you know your profit numbers?
An 8-week live coaching program for clinic owners who are done guessing, and ready to know exactly what their practice is worth, where their profit is leaking, and what to do about it.
If we can't find a profit lever worth more than $8,775, you get every dollar back.
Most owners can quote their production, yet have no idea what their practice is actually worth.
That gap is never fine, it's expensive. Whether you're young and grinding, or nearing retirement, setting your profitability up for success from the start can literally result in millions gained.
You draw a salary, so it feels profitable.
But your draw and your business profit are two different things. One is a paycheque. The other determines what your practice sells for.
Your financials are summaries, not signals.
Travel, meals, sponsorships, one-time renos: they all get muddled together. You can't see what's actually driving your overhead until somebody pulls it apart.
Nobody is sending you a profit statement.
You get tax assessments. You get portfolio updates. But your practice, usually your largest asset, sits there with no one calculating what it's worth on an ongoing basis. Until it's too late to change.
You hire, expand, and add tech without seeing the cost.
An extra $60K staff member you didn't need can knock $300,000 off your sale price. That math is invisible until you learn how to see it.
"I'll figure it out when I sell" is a $1M mistake.
By then, the levers you needed to pull were years ago. Profit Academy is the version of this conversation that happens in time to do something about it.
Think of it as a CT Scan for your business.
You wouldn't treatment-plan a patient without diagnostics. So why are you running your practice without them? Profit Academy is the structured baseline, diagnosis, and treatment plan for the financial side of your clinic.
Know your numbers. Really know them.
Beyond bank balance and production reports. We build your true Adjusted EBITDA, normalize the noise, and show you what a buyer actually sees when they look at your P&L.
Find the profit levers hiding in plain sight.
Supplies, lab, staffing, rent, advertising, owner replacement cost: we walk every line item against industry benchmarks until you know exactly where your margin is leaking.
Walk out with a 12-Month Profit Blueprint.
The 3 to 5 highest-leverage actions for your practice, with expected EBITDA impact and timeline. Not a generic checklist. Your plan, built with Darren, with the numbers to back it. Delivered across the 8 weeks and yours to run for the year ahead.
8 weeks. 8 modules. One profitable practice.
Each module is a live coaching session with Darren. Real-time questions, your real numbers, weekly action.
Mindset, Definitions & Your Profit Analysis Exam
Separating owner pay from business profit. Why drawing $250K isn't the same as a profitable, saleable practice. Setting your diagnostic baseline, the inputs, structure, and a system you can run every year.
Reading Between the Lines
From financial statements to true Adjusted EBITDA. Normalizing write-offs, one-time costs, and owner-equivalent compensation until the numbers actually tell the truth.
Revenue Architecture
Segmenting streams properly: doctor, hygiene, ortho, implants, lab income. Understanding the hygiene paradox and why healthy recall sustains long-term production.
Cost Architecture: Fixed & Variable
Rent, staffing, contracts, and subscriptions: the decisions that hard-wire your overhead. Then supplies, labs, and office costs: the variables you can tune to guideline ranges.
Profit Benchmarks & Targets
Where you stand vs market-specific norms. What "good" looks like at 18%, 25%, 35%+ margins, and how to know when you have bigger problems.
Growth, Expansion & Advertising ROI
When more space isn't more profit. Modeling expansions, staffing up, and the 24-month-pre-sale trap. Making advertising decisions that match your actual growth goal.
Compensation, Bookkeeping & Owner Dashboards
Two clean methods for owner-replacement cost. Comp models that build value vs comp models that erode it. Then the exact reports to request from your bookkeeper so you can spot-check profit in an hour a year.
Profit, Value & The Sale (Capstone)
Connecting EBITDA to multiple. Avoiding the "too profitable" trap. Choosing the right transition path for your exit. Capstone: finalizing your personalized 12-Month Profit Blueprint.
Capstone: Your personalized 12-Month Profit Blueprint, delivered across the 8 weeks. The 3 to 5 highest-leverage actions for your specific practice.
Everything you need to run the numbers, not guess at them.
This isn't a video library. It's a working toolkit, weekly coaching, and a custom plan for your clinic.
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8 live weekly coaching sessions with Darren
Group cohort format. Bring your real numbers. Ask real questions. Keep your anonymity if you like and ask questions privately before each session.
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One full Profit Audit on your practice ($2,875 value)
Your baseline diagnostic: Adjusted EBITDA, margin, normalization, and red flags. Done with you, not for you.
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The Profit Toolkit
P&L Tracker, Expense Checklist, and Profitability Calculator, built specifically for dental clinics.
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Your custom 12-Month Profit Blueprint
3 to 5 highest-leverage actions for your clinic, with expected EBITDA impact and timeline. Delivered across the 8 weeks.
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Industry benchmark reference cards
Supplies, advertising, office costs, owner-equivalent comp, margin targets. Know what "good" looks like, line by line.
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Weekly office hours
Drop-in coaching between modules. Stuck on a number? Ask. We're here.
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Private cohort community
35 clinic owners, working through the same material at the same time. The peer network alone is worth showing up. It's your dedicated financial study group.
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Lifetime access to module recordings
After the cohort wraps, every session is yours to revisit. The math doesn't change, the benchmarks might.
The honest fit conversation.
This isn't for everyone, and that's the point. Here's who gets the most out of Profit Academy, and who shouldn't bother.
This is for you if…
The right fit
- You own a dental clinic
- You've been an owner long enough that the chaos of early ownership is behind you
- You can quote your monthly production but stumble when someone asks for your margin
- You suspect you'll sell or transition someday, even if "someday" is still 5 to 25 years out
- A DSO, investor, or private buyer has approached you, and you want to know what your numbers really say before you respond
- You want to grow profit, not just revenue, and you're ready to be told the truth about your overhead
This isn't for you if…
Save your money
- You're brand-new to dentistry or new-grad honing your clinical skills
- You've decided your practice is a lifestyle business and you don't care what it sells for
- You want a passive video course you can binge once and never open again
- You're not willing to share your real numbers with Darren
- You're hoping for marketing tricks, growth hacks, or a way to "scale" without understanding your unit economics
- You're looking for a quick-fix or for someone else to do the work for you
Darren Shanahan. "The Big Deal."
FOUNDER & CEO · AVAIL DENTAL EXIT ADVISORY SERVICES
Darren has spent 20 years focused on dentistry, the last 15+ of them at Avail doing what most owners only do once in their careers: selling practices. Hundreds of them. Across Western Canada. To DSOs, to private buyers, to associates buying in, and when the numbers don't tell the right story, he works with owners to provide a saleable solution.
He brings 25+ years in the financial industry, including five years in banking serving dentists, plus sales leadership and transition advisory, to every conversation. But what clients actually remember is that he's honest, he's personally invested, and he tells them what the numbers say, even if it's not what they wanted to hear.
Profit Academy is the conversation Darren has been having one-on-one with dentists for a decade and a half. For the first time, he's teaching it as a structured program.
The Avail track record speaks for itself.
Profit Academy is brand new. These testimonials are from owners who've worked directly with Darren on valuations, sales, and transitions.
Darren is very easy to converse with, listens well, and quickly understands what the seller has in mind. He was enthusiastic about getting the best possible match for me.
Dentist / Owner
I have had the fortunate opportunity to buy and also sell with the expert guidance of Mr. Darren Shanahan. The details in mediating between buyer and seller was always handled with the utmost care and discreetness.
Owner / Dentist
I've known Darren Shanahan for 10 or 15 years. Great man, very good to the dental community. About five years ago, I decided to sell my practice, and Darren was the first person I contacted. I can't say enough about Darren, and I can't say enough about the company of Avail.
Practice Owner
Inaugural cohort. 35 seats. Once.
First-cohort pricing is the lowest this program will ever be. Future cohorts will be priced higher, no exceptions.
The Complete 8-Week Program
Live coaching · Profit Audit ($2,875 value) · Full toolkit · Your Blueprint
- 8 live coaching sessions
- One full Profit Audit ($2,875 value)
- P&L Tracker workbook
- Expense Checklist tool
- Profitability Calculator
- Industry benchmark cards
- Weekly office hours
- Private cohort community
- Custom 12-Month Profit Blueprint
- Lifetime recording access
Secure checkout · Money-back guarantee · 35 seats only
The Profit Lever Guarantee
Finish the program. Submit your Profit Blueprint. If Darren can't identify at least one profit lever in your clinic worth more than $8,775, we'll refund every dollar. No forms, no friction. We're confident because the numbers don't lie.
Questions before you reserve.
Is this for dentists only?
Yes. The program is built for dental clinic owners and dental specialty practice owners. That's where Darren has spent the last 20 years. If you're not sure whether it fits your practice type, reach out before reserving.
What's the time commitment?
Plan on about 2 to 3 hours per week: a live coaching session, plus working through your own numbers between sessions. The whole program runs 8 weeks. Office hours are optional but available weekly.
Do I need to share my real numbers with the cohort?
You'll share your numbers with Darren during your Profit Audit. In the group sessions, you control what you share with the cohort. Many owners share freely, others ask in a more anonymized way. Either works.
I'm 10+ years from selling. Is this still relevant?
Especially relevant. The owners who get the highest sale prices started watching their numbers a decade out, not the year they listed. Profit Academy compounds. The earlier you start, the more you keep.
I already have a great bookkeeper and accountant. Why do I need this?
Bookkeepers and accountants are essential, and they're not the same as a profit advisor. Your accountant optimizes your tax position. Your bookkeeper keeps your records clean. Neither of them is sitting in the back room calculating your sale value or telling you which profit levers to pull. That's what we do.
What if I can't make a live session?
Every session is recorded and available in your portal within 24 hours. You also get lifetime access, so you can revisit modules anytime. That said, the live sessions are where the real coaching happens, so we'd encourage making them a priority.
How does the guarantee actually work?
Complete the program, finish your Profit Blueprint, and review it with Darren. If we can't identify at least one profit lever worth more than $8,775 in EBITDA impact for your clinic, you get a full refund. Most owners find at least three.
Can I add a one-on-one session with Darren?
Yes. After you reserve your seat, you'll have the option to add a private one-on-one deep dive with Darren on your clinic for $2,500. This is the only way to get dedicated 1:1 time with him during the cohort.
Your numbers are telling a story.
Let's make sure you're reading it right.
Eight weeks from now, you'll know your true Adjusted EBITDA, your margin against industry, and the exact actions that move your practice value the most. That's the offer.
Reserve Your Seat: $6,275